At OneCom Media & Marketing, we always look to the future. One of the ways we do this is by monitoring the upcoming digital marketing trends. The trends listed below will continue to grow as a major part of the recommendations we make when it comes to your digital marketing strategy. Want to learn about these digital marketing trends? OneCom Media & Marketing will work with you to determine if they’re right for your company.

Continued Importance on Your Google Business Profile

With the pandemic, your Google Business Profile (formerly Google My Business) serves as a crucial way for potential customers to find a brief snapshot of your business. We expect ideal customers to continue relying on your Google Business Profile in the new year. Whether it’s by making sure that all your information is correct with a one-time optimization or regularly posting updates about your business, we are here to help.

More Reliance on Online Reviews

Did you know most potential customers trust online reviews as much as personal recommendations from friends or family members? That’s why having many positive online reviews is crucial for your business. We’ll work with you to help your business get more 5-star reviews. Additionally, we can help you craft thoughtful review responses for any type of review you receive from previous customers.

Continued Growth in Mobile-First Websites

Nowadays, most people look at your website on a mobile device. At OneCom Media & Marketing, we understand this. That’s why all our websites are checked on a mobile device before they go live. Thus, our team has the chance to ensure everything appears normally on a mobile device as it appears on a desktop computer. Additionally, when you have a website designed and developed with OneCom Media & Marketing, we make sure each website has an active SSL certificate, which gives your website an extra layer of security.

Using Your Photos and Videos

In terms of building your online relevance, one of the easiest ways to do it is by using your own photos and videos in your marketing. When you work with OneCom Media & Marketing, we give you a Google Drive folder to add any photos and videos relevant to your business. This is an easy place to upload any digital assets you have that will benefit your marketing. We also offer photo shoots and video shoots, so that way your internet marketing team can use photos that are exclusive to your business.

These upcoming digital marketing trends will only continue to grow in importance over the years. If you’re looking to stay ahead of the curve, working with OneCom Media & Marketing can help. Our different teams have tons of digital marketing knowledge and will use that knowledge to help you succeed and gain relevance online. Our teams work cohesively to make sure the best of your business is highlighted across different platforms. Interested in working with OneCom Media & Marketing on your company’s internet marketing? Contact us today!